INTRODUCTION
Social media is an internet-based communication platform that allows users to engage in conversations, create content, and share information. It encompasses various forms such as micro-blogs, video-sharing sites, photo-sharing platforms, instant messaging, and virtual worlds, among others. Millions of people worldwide use social media to share information and build connections (Franchina and Coco, 2018).
On a personal level, social media helps people make new friends, explore interests, learn new things, and find entertainment. Professionally, it serves as a tool to expand knowledge in specific fields and build professional networks by connecting with others. At the organizational level, social media facilitates conversations with consumers, allowing companies to gather feedback and engage with their audience.
This report focuses on distinguishing between the positive and negative impacts of social media, as well as addressing the various challenges and security issues it presents.
Differentiate positive and negative effects of the social media regarding internet
Social media grown tremendously within the last few years. Especially twitter and Facebook grown much faster as well as captured the millions of users within the few years as the way technology is growing fast it is beneficial for the more and more people that could be grasp the benefits (Siddiqui and Singh, 2016). It also brought benefit to the society ,while within the developed nations to the developing nations it utilise the power regarding social media to increases life. While on the other hand it has affected the society within the negative way as well as positive ways. It is focusing of all the things done by the using the power regarding social media as it is the hand of the user to its benefits but also at the same time willingly or unwillingly It can also have the negative influence on the users.
|
Advantages provides |
Disadvantages |
|
Connectivity- The first and the foremost benefit of the social media is connectivity as people from any part of the world connect through it to anyone. Without concerning about the language,religion and location it can connect all over the world. Within the social media anyone can share their thoughts and connect with anyone. |
Addiction- It is considered as a very bad part of the Social media as it can destroy the personal lives of the people especially teenagers are the most effected through the social media addiction (Jost and et.al., 2018). They eventually cut of from the society. It is also accountable for wasting the time of the individual that able to utilized in more productive actions and tasks. |
|
Education- It has various benefits to the life of the teachers and students. It is very easy to study by won with the help of the social media such as YouTube videos aids people to continuer their study without wasting so much of money especially the developing countries like India. Not only get the information about the study related things also various information regarding any field get from the social media platform. |
Health issues- Excess usage of the social media also, influence negatively on the health of the people as due to the over use people generally avoid doing exercise and becomes lazy. This gains their weight. It also causes disorders within the life of the individual and disturbs their routine life(Jost and et.al., 2018). |
|
Promotion-It is the easiest and less expensive way to do promotion. Here promotion of the businesses can be done to the largest audiences. It makes the business less expensive and more profitable. |
Hacking- It is the most disadvantage factor of the Social media as personal as well as private data can be easily shared and hacked. It can makes the loss to the personal life and financial losses. Several personal Facebook and twitter account as have been hacked within the past and at the same time hacker posted the things that could affected the personal life of the individual. |
|
Awareness – It also creates the awareness as it aids people to discover various innovative and new things that increases the personal lives. Due to the awareness factor the lives of the farmers, teachers, students and lawyers can benefits from the social media |
Reputation- It can also ruins someone life through creating story and spreading across the internet. Same business also can suffer due to the bad reputation. |
|
Noble causes- It is the best advantage of the social media such as to promoting an NGO, need for donations regarding needy people(Townsend and Wallace, 2016).. Social media consider as the quick way to aid such kind of the people. |
Frauds and scams- Various examples where the people done fraud and scams by the help of the social media such as Phishing Requests. |
Challenges and measure regrading security threats
Account- With the increases number of hackers,spammers as well as other online criminals are more easily targeting social networks. They are the personalities which are more interested within the social media accounts as it the most effective way to spread the viruses ,scams and malware as compare to the traditional mails. People also trust the messages sent form their social media friends as they can open the links without thinking twice as infect their laptops and computers with viruses. Situations becomes worse when the cybercriminals ale to uses social media regarding the theft(Siddiqui and Singh, 2016). It is highly focused that our accounts on the social media is a wealth of the personal information that can be misused by the cybercriminals.
Stalking and harassment- It is highly recommended that the not all the privacy threats came from the strangers sometimes people within the friend list are also turns out to be less friendly. Cyberbullying and online stalking becoming well-known threats as social media is considered as a easy way to commit.
Eavesdropping- Million of the people every day connect to the various social networking sites from their smartphones as it is expected that various users connect within internet from public places by the points called wireless access points. While most of the social networking sites offers less secure communication layers and as an outcome there can be enhance risk of the transmitted fat by tools called sniffing tools.
Phishing attacks- It is called as the another type of the fraud attack where acquiring the personal information through masquerading as a trustworthy by fake id.
Spams attacks- These are the discarded messages as within the online social networking it came as an instant message as well as consider to be dangerous as Suers of the social networking sites spend more time on Online sites (Jost and et.al., 2018) .these generally contains malicious link,advertisements that able to leads to the sites. Basically they are the fake profiles and have the name of the popular person.
Some measures required in privacy are given below
End to end confidentiality- Here there is a need for all the interactions are confident as well as receiver and sender must have access regarding the data.
Privacy- User must not be disclosed their personal information to any third party.
Access control- User's personal information must access control their attributes and profiles.
Authentication- It is used regarding satisfying the previous needs of the receiver of a message must be able to authenticate the sender regarding the message.
Data integrity- It is for each and every swapped message that can be sued by the user whether it a request or response ,there is a need of the modification detection and original detection must be performed (Townsend and Wallace, 2016).
Availability- There is always accessible of public data as well as all the messages must be delivered at the time.
Unique password regarding each social network- By suing the single passwords it can be easy for the hackers to gain the access of all the social sites so there is a need for unique password for every social site.
By using the anti phishing software to the laptops can be protected to the Phishing attacks.
Related Topic: EXPLORATION OF PHYSICAL HEALTH POST STROKE
Two examples of the social media as compare their features
|
|
|
|
Video features- there are various Instagram video post as hey contain regular pictures,also enables videos for 60 second. User can add a filer ,tag the location and add a caption before sharing any post. Video post is also generated more engagement as compare to photos. |
Messenger – This featured can be the biggest competitor as few features such as filters ,stickers as well as post vanishes within the 24 hours (Skoric and et.al., 2016). It also aids to check people that they are active or not for chat. One of the interesting fact that Facebook launches various new filters that easily impress the audiences. |
|
Instagram live video- It is different from normal video of Instagram as followers of the user get notified by telling them that particular person id going alive. People also comment as well as like the live video within real time. Also, video is not saved within the account it can be gone after the user is offline (Moreno-Munoz and et.al., 2016). |
Facebook live- It gives the opportunity to the users to becomes go live as there is no need of the additional app. Followers of the users can add comments. |
|
IGTV- Instagram provides an Instagram TV app that provides the ability to share the videos up-to one hour like the TV episode. Well it is good news regarding content writers as it is known as one of the fastest growing trends. Because it has the ability to share the content regarding long video. It also having the advantage that the users can be notified when uploaded new video. |
Advertising abilities- It can also promoting various business to the large audiences as Facebook has the revolutionized abilities with low cost and high benefit. Various publishers utilizes the audience networks so that they can easily upload their advertisement and always stay tuned within all the brands updates. It is also possible to merge the advertisement within the videos into the live videos also as beneficial for the Business (Stephen, 2016). |
|
Stories features- It is considered as one of the biggest additions regarding Instagram as the story of the Instagram is same as that the snap chat as users can added the clips of video clips for 24 hours and after that it will vanishes. Instagram's stories appears as the top of the feeds of followers as little circles (Carrigan, 2019). |
Facebook is benefit for the business purposes as it provides the advertisement which is less expensive and target the large audiences more quickly as compare to the platforms. |
Yes Social media plays crucial role within communicating. It has various platforms such as twitter,Facebook,YouTube , Skype and whatsapp that enable users to interact and connect the people. It also takes various forms such as social blogs,weblogs, podcast,photographs ad many more. All of them widely used for the purpose of the communication. Most of the young generation used social networking sites for communication each other. It can also aids the communication skills of the people. But the flip side of the social media is that sometimes the information is also misused that can leads to breach the privacy of the individual (Dahl, 2018).
CONCLUSION
The report concludes that social media, while capturing millions of users and bringing various benefits to society, also has significant negative impacts. It offers connectivity across religions and locations and provides valuable educational resources to teachers and students without additional costs. Social media promotion can make businesses more profitable, but it also highlights the issue of user addiction, which can harm personal lives. Additionally, hacking poses a threat to individuals' personal information, and frauds and scams, such as phishing requests, are prevalent. The report also discusses Instagram and Facebook features, like live video, among others.
For those working on similar topics, dissertation writing help can be invaluable, and using a grammar checker tool ensures the content is polished and error-free.
Students also like to read: Case Study of Autotrader - Research Project
UPTO56%
Avail The Benefit Today!
To View this & another 50000+ free
Update your Number