Case Study Analysis (Integrated)
EXECUTIVE SUMMARY
One of the best methods for maintaining control and fostering effectiveness in the vast majority of corporate operations is business management. The Hello Fresh company and its main issues in the fast-paced corporate world are examined in this study. Major planning and policy-based development approaches—both of which serve to increase a business's chances of success—will be incorporated into this initiative. Most business operations that must be established by a business entity in order to acquire a competitive advantage will be covered by the project. The primary focus of the research will be management strategies aimed at meeting the demands and desires of consumers.
MAIN BODY
CHAPTER 1: Introduction to the case study
Statement of problem
As per the analysis of case study, it is main role of a business to deliver best and focused practices to deal with main issues. The case study states that, Hello Fresh company is facing sustainability based issues which are impacting on its working in a negative manner. The Hello Fresh company is also changing its structure to get more compatible with current issues. Excessive use of plastic in their packaging is also one of the major issues for Hello Fresh company. The main role of company is to also develop major policies related to Covid-19 pandemic to overcome major consequences.
Research aims and objectives
Aim of research
The aim of research is to develop an effective approach in the dealing with major consequences and challenges that are faced by Hello Fresh Company.
Research aims and objectives
- To gain competitive advantage by adopting sustainability.
- To gain in depth understanding of past and development of Hello Fresh.
- To assess key changes which are faced by Hello Fresh by the effect of Covid-19 pandemic.
Structure of the rest of the report
Introduction- In the whole research report, key goals and targets of Hello Fresh company are discussed in order to deal with majority of problems(Holzberg, Clark and Morningstar, 2018). The overview of Hello Fresh and its market coverage is also mentioned in this project in order to increase chances of systematic and precise development
Situation Description- The next phase of this project will cover main perspectives of company to deal with the contemporary problems.
Analysis plan- The analysis will include main focus on overview of case study and related aspects to understand business development.
Findings and analysis- This project will carry out research in order to evaluate major findings related to functioning of the business. The analysis will be carried out in an in depth manner to lead the competition for company.
Need assignment help contact us now!
CHAPTER 2: Case brief: Description of the situation
Hello Fresh company is major company which provides delivery of meal boxes to household. Company is an Australian company which took the market related to meal box delivery in various nations in the year 2010. At the time of Covid-19, company was effective in taking advantage of the situation when people were not preferring to go outside their house. This resulted into increase in demand of meal boxes at homes and Hello Fresh company developed effective operations to deal with the same (Horn and Garner, 2022). The management of Hello Fresh company is also involved in increasing professionalism in its functions by making best strategic choices. The company has also invested in major projects like Farm Biomass Project in Canada and Yarra Yarra reforestation in Australia. All the major factors related to internal and external environment were analysed by Hello Fresh to conduct successful business practices.
CHAPTER 3: Problem statement, plan of analysis and literature review
Problem Statement
In the functioning of a business, sustainability is one of the greatest concerns which can increase chances of protecting the environment. The Hello Fresh company is also mainly focusing on development of sustainable practices to provide customers a safe business working environment. Hello Fresh received major complaints from the customers regarding the improper packaging. Packaging of the meal boxes of company included use of heavy plastics which is to be prohibited in order to conserve the ecology. Issue of cardboard packaging is also prevailing in the functioning of Hello Fresh. Moreover, company also wants to give positive ethical approach in handling majority of operations. Hello Fresh company is also going to adopt key business practices that are happening in the competition to gain competency edge.
Plan of analysis
The plan of analysis will cover and collect all major primary and secondary to achieve key research outcomes. Along with this, also the business entity will develop a major approach in dealing with quantitative and quantitative data.
Literature Review
Growth and history of company
As per the views of , history of a business entity should be analysed by the management to develop key perspectives related to policies and plans. The evaluation of historical perspectives of Hello Fresh are wide in scope and played a major role in company success. Hello Fresh is a major company in the competitive world, which has increased chances of growth and development of major companies (Jewkes, 2018). If the history of Hello Fresh company is taken into consideration then, it is analysed that in order to succeed at the marketplace all major necessary steps are taken by company. The CEO of Hello Fresh company is Dominick Richter, who is an enthusiastic entrepreneur. In the current scenario, he is a successful business person who has made it clear for employees that dedication is main solution of key problems of a business. Dominick Richter has taken his inspiration from Linas Markase which is an organisation located in Sweden. The consideration of Scandinavian meal delivery based perspectives which are essential for considering competitive approach. The main function of a business organisation is to ensure success with help of Olver Samwer who was involved in controlling a German internet authority based organisation to deliver best practices. In the year 2011, Hello Fresh company got funds sanctioned and it started to expand its operations in different countries. Two more persons named as Thomas and Jessica who were effectively providing key support to Richter. The main aim of Richter was to analyse key factors which can impact on functioning of company. As a result, the Hello Fresh in present world is operating in 6 cities of Germany and also major five countries of world including United Kingdom, Netherlands, France and Australia.
Competitive position of Hello Fresh
According to , it is very much necessary for a company to analyse key goals and objectives and frame them according to competitors. It is main role of a business entity to determine precise approach in dealing with main consequences and issues related to future development. This is also key role of a business to support majority of employee so that they can compete with others. The main function of all business entities in the global marketplace is to focus on taking best strategic actions according to demand and supply. In order to increase the chances of desired business success, business organisations should also approach professionalism. To move ahead of competitors, it is necessary for the companies to gain competency edge with policies and framework based approach. The Hello Fresh is also becoming global company which has around 4.8 million customers. Gaining competitive position in the marketplace is increased with the help and support of major policies and frameworks related to Covid-19(Kaban, and Nasution, 2020). The main task and function of a business organisation in tough times is to take strategic actions which are appropriate for growth and development of company. It is main role of a business to perform effective management based operations in order to deliver focused practices and approaches. The year 2020 is likewise taken into consideration as worldwide and golden 12 months which made feasible shipping of 260 Million meal packing containers all throughout the globe. Hello Fresh company is also set to develop key and major formulate main techniques and tools to lead the competition. Information and technology are two major factors which are essential for the company to take support of different measures which are appropriate for overall development. Main idea behind set up of business was to fulfil hunger needs of people. Hello Fresh is also increasing its approach to deal with main consequences related to business growth. In order to enhance business development. The company is also increasing chances of growth and expansion by increasing chances of development. In order to deal with major concerns of public company is also preferring to develop carbon offsetting programmes. This is one of the key role of a business to analyse main competitive growth based strategies in order to develop main and focused methodology.
Sustainability level within Hello Fresh
The level of sustainability is essential to be analysed in order to develop in environment protecting approach. The sustainable practices are very essential to be adopted by a business entity in order to support business growth(Kennedy, 2018). In order to increase competitive approach, it is necessary for company to adopt best sustainability practices. The Hello Fresh company is also involved in increasing chances of business stability by taking assistance of top level and strategic management. Main reason of increasing sustainable approach is essential to be evaluated in order to provide benefits to business development. In order to lead the competition, it is necessary for a company to enhance the performance of employees. It is also crucial for Hello Fresh company to develop best practices for competitive growth. The main companies also take into consideration increasing its approach to the welfare of employees for better performance development. Most of the companies also take into consideration application of sustainable models and theories in order to lead competition. The main companies in recent times are also increasing employee engagement and participation with the help of major strategic choices. Analysis of key factors related to business growth is necessary for companies to deliver best approaches and practices. The carbon offsetting programme and its development is also increased by the company to achieve key competitive advantage. This is also one of the major roles and responsibilities of management of Hello Fresh to take into account cultural aspects. Welfare of employees and society are two major considerations which are essential for Hello Fresh company. In order to gain competitive advantage in a short period of time. It is key role of management of Hello Fresh to deliver key perspectives. In order to lead the competition, it is necessary for Hello Fresh to develop systematic goals and objectives. The achievement of set targets must be supported by a business organisation while taking into consideration modern IT tools and techniques. Sustainability should be also adopted in order to increase chances of expansion by Hello Fresh.
CHAPTER 4: Analysis & Findings
According to this case study Hello Fresh organization has been facing lot of challenges within marketplace. The main aim of business is based over support system which develops precise approach for developing operations with key perspective(Kraak, 2020). As per recent studies Hello fresh is an important organization used for managing different operations. The analysis deals over case study which indicates that German delivery of foods is based upon performing operations within fourteen countries which are spread all over world. The packaging is plastic that has been developing importance over operations and problems within an organization. The pandemic and its circulation which has increased economy over chances and makes creation developed within an organization. The pandemic and its circulation within economy has increased chances of growth and development.
The Covid-19 pandemic has main hit over industries which are present all over world. This makes effectiveness developed over various functions within an organization. This is necessary for an organization to develop major and precise methods to deal over key challenges and issues. Carbon offsetting Programs are important and precise method all over world. In order to serve food and beverages, Hello Fresh has been taking support of total quality management. The main organization within international and national marketplace benefits of business should be analysed over developing strategies and actions in relation to it. This is major role which increases focus upon delivering values by making understanding developed over wants and needs of customers. In countries like France, United Kingdom, Netherlands and Australia Hello Fresh has been operating on large scale. Companies has been achieving 100 employees within year 2015 and 2020. The main countries within which Hello Fresh has been conducting operations are Canada, Switzerland, Belgium, Luxembourg, Denmark and Sweden (Lak, Amiri and Aghamolaei, 2022). The internet users has been increasing over wider base within world and according to report within last ten years the figure has increased to 32%. The main role of an organization is based upon achieving effective key operations that has been supporting competitive strategies. In the time of COVID 19 when an organization has been suffering and people were not going outside their home. The organization is focused upon increasing sustainability which is based upon approach helping in increasings advantages that is based over strategic growth. The maximum task of Hello Fresh which is used for building sustainability within agency simply making impact provided over society. The organization has been going over walking which makes task turn which is primary based over total meals to its customers which is revealed in there food. In this way fee variety of centred customers that has been making tasty food. The special task of Hello Fresh which is based over nutritious and healthy over simply sustainability for maintaining balance.. Hello Fresh is emphasised over addressing the undertaking of wastage in which the organization has accompanied approach of forecasting.
To dominate the marketplace and the competition, it is necessary for Hello Fresh to deliver best and suitable business practices. Hello Fresh have analysed that food waste is the maximum vital element or hassle seen internal food agency and if the enterprise need to mitigate the issue the organization is practising to use extremely good efforts. The company must also develop and take use of artificial intelligence in its key business operations to increase the desired success chances.
CHAPTER 5: Proposed solution to problem
Hello Fresh organisation has been facing various challenges which is based over sustainable and traditional business practices. The management of an organization is trying hard for delivering over best values which is used for attracting new customers. The current condition of global environment is based upon favouring within an organization. The current conditions of global environment is not in favour of organization which has been impacting its functions in negative manner. The plastic packaging of goods and services based upon increasing functions of Hello Fresh in negative manner. This is an key role of Hello Fresh over achieving set goals and objectives with business associated approach. The proposed solutions for different problems which are faced by Hello Fresh are mentioned below:
- In order to develop more sustainability based practices and issues, it is essential for Hello Fresh to adopt eco-friendly practices. The top level authorities and board of directors of the company should develop and choose most appropriate strategic actions to convert the company to Eco-friendly. In the era of stiff competition between different companies it is essential role of the business organisation to deliver best values and benefits to customers. The company should also follow all the rules and regulations formulated by government in order to develop best approach and practices In order to lead the marketplace in a short span of time, it is main role of Hello Fresh to adopt sustainability.
- Hello Fresh company should has increased chances of making business achieve success which has been increasing competition that is related to various approaches. The organization have packaging over precautions which is based over making marketplace developed more effectively(Lee and Lee, 2018). The main function of business is based over uplifting chances of making growth which increases motivation within them. This is an important role which is played by strategic management within an organizations over its policies and framework.
CONCLUSION
From the above conducted research it can be concluded that development of business strategies is one of the major functions of a business which helps in increasing chances of business development. The project concludes that adopting professionalism in a business organisation is a key to success in the contemporary business environment. This report concludes that in order to survive at the marketplace, it is necessary for a company to adopt sustainable practices. This project also concludes that most of the successful companies in the international and national marketplace focus on development of strategic approaches to deal with major issues and challenges.
For more -