Question :
The scenario of this report is based on evaluating sustainability in tourism in the context of Qatar by considering proportion of tourism factors. In this regard, line manager of international tourism consultancy has been asked its junior consultancy to construct a report over sustainable tourism by considering:
- Evaluate the effectiveness of tourism planning for the specified industry.
- Identify different approaches related to tourism development and planning.
- Determine the requirement of sustainable tourism planning.
- Discuss current issues and challenges related to sustainable tourism planning.
- State the impacts of environmental, economic and socio-cultural activities over the developing countries.
Answer :
INTRODUCTION
As per today's market, tourism is one of the fastest and developing sectors in which number of companies operate their business with the aim of attaining better success. It also impact on overall economic growth of the country in positive manner. In addition of this, various innovative plans and procedures are emerging in tourism sectors which may leads in improving the overall growth of the country in an appropriate manner. In this, one of the best example of this is sustainable tourism which play vital role in travel and tourism industry as it invite as well as attract larger number of customers who wants to visit various destinations (Sustainable development of tourism, 2017). Along with this, it also consider various issues and challenges at the time of establishing necessary goals and objectives with the purpose of developing economic growth and human welfare as well. With the help of this, company easily enhance their growth level and also improve standard of living of the people. One of the main aim of travel and tourism industry is to serve quality services to its visitors as per their needs which may contribute in attaining better success at market place. Present report is based on International Tourism Consultancy which is famous and developing company which helps in formulating an effective strategic plan. This company introduce various services and destinations to visitors. Current report is also consider the sustainable tourism in Qatar, it is developing and well- established nation in over the world where number of visitors are comes with the purpose of visiting. This report also define rational for planing and various methods of tourism development. It also discussed about requirement for sustainable tourism planning and development planing of tourism. In addition of this, various approaches are also includes in this report which may helps in developing tourism in effective manner.
TASK 1
1.1 Covered in Leaflet
1.2 Covered in Leaflet
TASK 2
2.1 Features of tourism development planning at different levels
Tourism development planning is one of the important procedures which define as an effective activity for managing as well as arranging the future which may leads in attaining long term goals and objectives in particular region (Aldebert, Dang and Longhi, 2011). In addition of this, tourism planning of Qatar is also helps in completing as well as executing entire target by executing its activities in effective way. Basically the main objective of this planning is to increase the customers satisfaction which directly contribute in social development of sustainable. Qatar is integration as well as beautiful society in which number of visitors visit which may leads in resining the economic condition of the nation in effective manner (Ashworth and Page, 2011). In addition of this, at various level, tourism development planning of Qatar include sub-regional, regional, internation and national. All these are play important role in developing the sustainable tourism in travel industry. All these are as follows:
International level: Under this, Qatar tourism planning define transportation facilities of the nation which help in making successful tour programs in another nations. Along with this, it also consider promotion programs which may leads in attracting number of visitors in relation of Qatar.
National level: In this level, the tourism planning is define policies and physical structure of the nation which creates various plans and procedures to include all the routes of the region where visitors wants to visit. Along with this, it define organisational structure, investment policy and regulations which consider as an important part which effectively contribute in planning process.
Regional level: In this, Qatar tourism planning is focus on regional policies, internal network, attractive destination, education and various type of market tools which may helps in servicing quality.
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